Stop Losing Leads: How to Hold Your Brand Frequency
8 days ago • 5 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... Have you ever stopped to ask yourself why marketing feels so incredibly hard? If you look at the industry standard advice, it tells you to build "funnels," score your "leads," and optimize your "pipelines." What does that even mean? But let’s be honest: that terminology is completely dated. The execution tactics have...
READ POSTYour 5 minutes. Every Monday for the Savvy Entrepreneur: Why email still wins after all these years
about 18 hours ago • 3 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... You can earn it but you cannot demand it. That is your customer's attention. And it is the whole reason email still converts better than anything newer. Think about what has come and gone. Banner ads, pop-ups, pre-rolls, endless social feeds, even text message blasts. Every one of them reaches for your attention while you...
READ POSTYour 5 minutes. Every Monday for the Savvy Entrepreneur. Be your own customer this week.
15 days ago • 4 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... Last week I spent an afternoon on Zoom with a room full of badass women entrepreneurs. Somewhere in that conversation, a thought landed that I could not shake. That night I was looking at my own website. And I really took a look at it. I asked myself a question I have not asked recently: did I build this for me, or for my...
READ POSTYour 5 minutes. Every Monday for the Savvy Entrepreneur. What I'm teaching my son about AI.
29 days ago • 4 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... The big thought... This summer, I set out to build my son an AI curriculum. My goal was to introduce him to how to use AI efficiently, but still maintain control and his own voice. With twenty years in tech behind me, I watched the Internet rise, watched people fear it, and then watched them adopt it. Sooo, I really...
READ POSTYour 5 minutes. Every Monday for the Savvy Entrepreneur. Your personal brand is the algorithm now.
about 1 month ago • 6 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... Some days you search Google and the answer is right there. Other days it's vague, and you're exactly where you started. Is AI making search better? Sometimes. But it's moving so fast that sometimes I think even the big companies can't keep up. So you ask an AI chat instead, Claude, Gemini or ChatGPT. Now you get even more...
READ POSTYour 5 minutes. Every Monday for the Savvy Entrepreneur. They Felt Nothing. Then They Read Yours.
about 2 months ago • 4 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... As humans we are energy. Whether we know it or not, we communicate through energy. Written, spoken, video, audio and even body language. Have you ever felt someone staring at you before you saw them? Or perhaps someone walks in a room and you just know they have entered. That is energy in communication. And it is the one...
READ POSTYour 5 minutes. Every Monday for the Savvy Entrepreneur. AI finally caught up to how you work
2 months ago • 2 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... For the last few years, using AI as a small business owner meant going to it. Opening a chat window. Switching tabs. Copying and pasting between tools. Asking it something, getting an answer, then doing the actual work yourself in a completely different app. It worked. But it was one more thing to manage. Last week that...
READ POST[FIRST NAME GOES HERE]’s 5 minutes. Every Monday.
3 months ago • 1 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... Think of AI as an infinite pile of puzzle pieces. Every piece you could ever need is there. And yes, the pieces themselves are the same for everyone. What changes is what you build with them. How you uniquely look at them. You and I could sit down with the exact same tools, the same prompts, even the same starting point,...
READ POST5 minutes. Every Monday. | News with the Savvy Entrepreneur
3 months ago • 3 min read5 minutes. Every Monday. The Savvy Entrepreneur Hi Reader, Every Monday I bring you one thing worth knowing and one thing worth trying. Let's get into it. The big thought... My Squarespace site broke last week. Not crashed, just broken in that quiet, infuriating way where one thing stops working and you cannot figure out why. I did what most of us do. I opened an AI chat to troubleshoot. It walked me through a fix. The fix created a new problem. I asked AI about the new problem. That solution...
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